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Image Credit: Alertify

NEXT Partners with Infobip to Enhance Fraud Detection and Messaging Experiences

  • Infobip partners with NEXT plc to enhance fraud detection and messaging experiences for the retailer's customers.
  • By leveraging Infobip Signals, an AI-powered solution, NEXT aims to protect customers against fraud and ensure secure messaging.
  • NEXT has successfully blocked around 175,000 artificial messages monthly with Infobip's AI technology, enhancing reliability and security.
  • The implementation of Rich Communication Services (RCS) by NEXT, powered by Infobip, aims to strengthen brand identity and offer richer customer communication experiences.

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