<ul><li>Content commerce startup LehLah has raised Rs 12.5 crore in seed funding, led by Gruhas, a firm co-founded by Nikhil Kamath and Abhijeet Pai.</li><li>LehLah operates as a content commerce platform, allowing creators to monetise their influence through curated product recommendations.</li><li>The funds will be used for product development, increasing brand visibility, and expanding the team.</li><li>LehLah aims to bridge the gap between creators and brand partners, turning authentic content into a powerful revenue stream.</li></ul>

Nikhil Kamath-Backed Gruhas Invests In Content Commerce Startup LehLah

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