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No help? No Network? No Problem: How to reach out Investors from Scratch — Part 2
- Prepare your CRM for investors using tools like Notion, Airtable, Hubspot, or Salesforce to track and manage investor interactions.
- Customize your CRM with appropriate templates and properties, and set up reminders and basic automations for efficiency.
- Utilize tools like Make, Zapier, or n8n for automations and data management to streamline your outreach process.
- Collect emails using tools like Apollo, Hunter.io, Lusha, or Lemlist, and spend time ensuring accurate data for outreach.
- Craft personalized and well-thought-out emails with a catchy tagline, compelling bullet points, and a clear call to action.
- Leverage introductions from your network, LinkedIn connections, and AI or sales tools to access potential investors.
- Consider using tools like Referly, Gong, or Boardy to identify mutual connections that can facilitate introductions.
- Implement email sending tools like Lemlist, PhantomBuster, or Google Sheets-Gmail combo for mass outreach within budget constraints.
- Follow a gradual outreach approach, setting KPIs, and not hesitating to follow up with investors for better engagement.
- Stay resilient in the fundraising process, embrace feedback, and be open to refining your pitch and approach based on investor responses.
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