According to data from US automotive analysts Edmunds, a record-high 1.4% of cars traded in from March 1 to March 15 were Teslas.
Factors such as Elon Musk's increasing involvement in politics, concerns about Tesla depreciation, and saturation in major metro areas are leaving some longtime owners feeling disconnected from the brand.
Protests, attacks on dealerships, and damage to privately owned Tesla vehicles have been reported due to Musk's political views.
Tesla's financial performance in 2024 showed a decline in deliveries, a drop in automotive revenues, and a decrease in profitability.