NOT Wieden+Kennedy has created a state-of-the-heart visual identity system for the 69th Eurovision in partnership with Eurovision art director Artur Deyneuve for Swiss broadcaster SRG SSR.
The design concept focuses on unity through listening inspired by the Swiss tradition of direct democracy.
The branding features a grid of pulsating Eurovision hearts and a vibrant color palette designed by typographer Ian Party.
The identity system will be used across various Eurovision events and has been designed to allow creative autonomy for each country participating.