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Numbers Don’t Lie But They Can Quietly Kill Your Startup Pitch

  • Knowing your startup numbers is crucial for a successful pitch as it demonstrates a deep understanding of your business's financial health.
  • Key numbers include Burn Rate, CAC, LTV, Gross Margin, Runway, MRR/ARR, Churn Rate, Payback Period, EBITDA, and Valuation.
  • Investors focus on metrics like LTV being 3x or more than CAC, a healthy Gross Margin, growing MRR/ARR, and low Churn Rate.
  • Understanding financial concepts like EBITDA and Valuation is essential to showcase your company's true value.
  • A lack of financial awareness can lead to missed funding opportunities and a perception of not being a serious business.
  • Founders need to own and understand their numbers to instill confidence in investors and show the sustainability of their business.
  • Success lies in knowing the mechanics and financial foundation of your startup, not just impressing with ideas or charisma.
  • Having a strong grasp of startup metrics is key to long-term success and attracting investment for growth.
  • The article concludes by emphasizing the importance of founders being well-versed in their financial data to build fundable companies.
  • Acknowledge the significance of understanding startup metrics and finances to ensure the viability and longevity of your venture.
  • Taking ownership of your startup's financial health is fundamental in building a sustainable and successful business.

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