Omnichannel jewellery startup Giva has raised Rs 255 crore in an extended Series B funding round led by Premji Invest, Epiq Capital, and Edelweiss Discover Fund.
The funding included a partial exit for early investors, A91 Partners and India Quotient, with a total Series B funding of Rs 525 crore.
Giva plans to use the funds to expand its offline retail presence across India and focus on lab-grown diamonds and gold jewellery.
The startup aims to consolidate its market presence and cater to evolving consumer preferences.