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Part One: Chapter Two: What is a Picture? (Part 3)

  • Television was predicted by Marshall McLuhan to bring about radical changes in Western society by shifting from linear to nonlinear modes of consuming information.
  • Print is considered a linear medium, while a picture allows the viewer to visually wander and perceive relationships nonlinearly.
  • Pictures present unity of integrated relationships in a glance, guiding the viewer's attention through compositional devices.
  • The distinction between linear and nonlinear in media is not absolute, seen in examples like poems and hyperfiction.
  • Pictures have the unique ability to directly convey certain qualities of objects, such as color.
  • Pictures, like maps, aim to convey specific relationships and details, leaving out unnecessary distractions.
  • Maps are created with a particular perspective and goal in mind, conveying specific information like subway maps.
  • Verbal descriptions lack the immediate impact of pictures but offer detailed information that cannot be easily shown visually.
  • Pictures have the ability to make objects virtually present, engaging viewers in a way that words may not.
  • Pictures and text represent information differently, with pictures showing relationships at a glance while text delves into details step by step.

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