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Perplexity Adds Shopping Features To AI Search

  • Perplexity AI has added shopping features to its generative AI-powered search engine to compete with Google and OpenAI's ChatGPT.
  • Shopping-related search queries will now display product cards with images, pricing, and AI-generated summaries of key features and reviews.
  • Pro users can purchase some items without leaving Perplexity, and a new merchant program allows sellers to share product information.
  • Perplexity is currently raising investment at a valuation of $9bn and faces direct competition from OpenAI's ChatGPT.

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