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PII in the Age of AI: Balancing Innovation with Privacy

  • Personal Identifiable Information (PII) presents unique challenges and ethical dilemmas in the age of AI.
  • AI systems rely on PII to optimize experiences, but they also amplify risks and raise legal and ethical questions.
  • Challenges include cyberattacks, biased decision-making, lack of transparency, and difficulties in complying with regulations.
  • However, techniques like differential privacy, anonymization, encryption, and prioritizing ethical use of PII offer hope for safeguarding privacy while leveraging AI's capabilities.

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