Volunteers are crucial for nonprofit organizations, but 35% do not return annually, leading to a discussion on retention strategies with Eric Burger, Director of Marketing at Volunteer Hub.
Burger emphasizes the importance of effective volunteer communication and management to ensure continued support, considering the financial value of volunteer hours at $33.49.
Reasons for volunteers leaving include feeling unappreciated and lacking proper training, with solutions such as structured approaches, clear role definitions, and feedback mechanisms proposed to increase retention rates.
By implementing streamlined processes like proper onboarding and systematic feedback, organizations can enhance volunteer programs and deepen connections to their mission, as discussed in the podcast episode.