<ul><li>Nonprofit organizations often waste time and resources on ineffective digital strategies, missing opportunities to connect with donors and drive meaningful action.</li><li>Prioritizing clear messaging over aesthetics is key, as words are what sell for nonprofits.</li><li>Nonprofit websites should speak directly to their primary audience, avoiding clutter and confusion caused by too many competing calls to action.</li><li>Improving messaging fundamentals is crucial for transforming how nonprofits think about their online presence.</li></ul>

[PODCAST] Web Presence with Purpose: Making Your Digital Footprint Count for Donors – Jay Owen

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