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Powering Businesses with Contextual and Semantic Retrieval Systems

  • Contextual and semantic retrieval systems can greatly benefit businesses by enhancing customer experience through personalized product recommendations based on customer intent and context.
  • The use of contextual retrieval systems can lead to increased sales by offering more relevant suggestions to customers, encouraging them to explore products they may be interested in but didn't directly search for.
  • Personalization through contextual retrieval helps in tailoring searches and recommendations for each customer, thereby improving engagement and satisfaction by providing better product suggestions, advertising, and content.
  • Combining contextual and semantic strategies in models like LLMs enhances language understanding accuracy, particularly in complex scenarios, by interpreting concepts and intents across different contexts, resulting in more relevant and coherent outputs.

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