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Product Leadership: Thoughts on the Product Manager and Product Owner (Delivery Manager) roles.

  • Product Manager engages with the business and customers, sets the vision.
  • Product Owner or Delivery Manager works with developers, writes requirements, and manages the backlog.
  • Combining the roles is manageable and effective if empowered team, ruthless prioritization, and focus on delivering value.
  • Ideally, the Product Manager and Product Owner or Delivery Manager should be the same person, owning the process end-to-end.

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