menu
techminis

A naukri.com initiative

google-web-stories
Home

>

Technology News

>

Publishers...
source image

Pymnts

1M

read

399

img
dot

Image Credit: Pymnts

Publishers Clearing House Declares Bankruptcy, Aims to Focus on Digital Advertising

  • Publishers Clearing House (PCH) has filed for Chapter 11 bankruptcy protection to shift its focus to digital advertising and shed its legacy businesses.
  • PCH plans to eliminate its direct mail and online retail shopping and subscription businesses, but will continue awarding prizes to winners nationwide.
  • The company aims to establish a strong foundation for its future by unlocking the full potential of its digital advertising and consumer insights business.
  • PCH will continue its sweepstakes, offering free-to-play entertainment and awarding prizes, while receiving debtor-in-possession financing to support day-to-day operations.

Read Full Article

like

24 Likes

For uninterrupted reading, download the app