Pure Storage plans to ship 300TB DirectFlash Modules (DFMs) by end of 2025
The company's approach to sustainability places it ahead of competitors with benchmarks in efficiency and density
Direct competition includes IBM, Hewlett Packard Enterprise, NetApp, and Dell EMC
Pure Storage aims to balance performance with sustainability by enabling zero move tiering, direct flash technology, and a new entry-level performance model
The company's innovations also aim to reduce costs, improve power efficiency, and scale to meet data demands
India is generating nearly 20% of the world's data, which calls for strong and scalable data infrastructure
Pure Storage plans to make use of top-tier talent in India for global innovation and is expanding its footprint in the country
As AI-driven initiatives grow, traditional data storage approaches are being replaced by ecosystems that support inference, training, and test-time compute
To address sustainability, Pure Storage aims to localize data storage solutions and minimize the need for cross-continental data transfers in India
Sustainable innovation is becoming imperative for companies to stay relevant in the AI landscape