<ul><li>Beauty ecommerce unicorn Purplle has concluded its Series F funding round, raising INR 1,500 Cr (about $178.5 Mn).</li><li>Investors, including Abu Dhabi Investment Authority (ADIA), Premji Invest, and Blume Ventures, participated in the funding round.</li><li>Purplle plans to utilize the funds to enhance its online platform, expand offline stores, and improve profitability.</li><li>The Mumbai-based company specializes in selling beauty, personal care, skincare, and cosmetics products, primarily targeting Tier-II and III towns.</li></ul>

Purplle Hits Final Close Of Series F Round At INR 1,500 Cr

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