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Qualtrics Pricing 2025: How Much Does It Cost? [Updated]

  • Qualtrics offers powerful tools for customer and employee insights, with costs ranging from $6,525 to $126,000 per year and private pricing models.
  • Users have mixed feedback, valuing features but citing performance issues, high costs, and unclear pricing as concerns.
  • Qualtrics is ideal for CX researchers, marketers, business intelligence, and product managers to enhance decision-making through surveys and analytics.
  • Qualtrics pricing varies from $6,525 to $126,000 annually based on the plan and features, with a need to request custom quotes.
  • Customer Experience plan includes Voice of Customer, Frontline Digital, Frontline Care, and Frontline Locations, tailored for different needs.
  • Employee Experience plan focuses on engagement, productivity, and retention, offering People Engage and People Lifecycle, with pricing based on employee count.
  • Qualtrics users report issues like opaque pricing, poor customer service, loss of personalized support, and inflexibility, leading to exploring alternatives like UXtweak.
  • UXtweak, an alternative to Qualtrics, provides user-friendly tools for usability testing, heatmaps, session replays, and interviews at varying pricing tiers.
  • UXtweak's detailed analytics, smart integrations, and all-in-one platform are praised by users for their usability and time-saving benefits.
  • Deciding between Qualtrics and UXtweak depends on budget, complexity of needs, and preference for affordability or feature-rich experience management tools.
  • While Qualtrics suits larger enterprises with higher budgets, UXtweak offers a more affordable and user-friendly option for efficient usability testing.

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