Profitability ratios show how efficiently a company generates income from its operations, assets, and shareholders' equity.
The Gross Profit Margin measures how efficiently a company converts revenue into profit after accounting for direct costs.
The Operating Profit Margin measures how much profit a company makes from its business operations after covering both COGS and operating expenses.
The EBITDA Margin measures a company's profitability before accounting for interest, taxes, depreciation, and amortization.
The Net Profit Margin measures the percentage of revenue left after all expenses, including COGS, operating expenses, interest, taxes, and any other non-operational costs, have been deducted.
The Return on Assets (ROA) ratio measures how efficiently a company uses its total assets to generate profit.
The Return on Equity (ROE) ratio measures how efficiently a company uses its shareholders' equity to generate profit.
The Return on Invested Capital (ROIC) measures how efficiently a company uses all forms of invested capital — both debt and equity — to generate profit.
High profitability ratios demonstrate operational efficiency and financial discipline, making a company more attractive for VCs seeking high returns with controlled risk.
Low profitability ratios can raise red flags for VCs and may indicate a company has potential issues with cost control, operational inefficiency, or a business model that may not be scalable.