Danish juice maker Rebæl partnered with Scandinavian design agency EVERLAND to create a fluid and ever-changing packaging design.The packaging design showcases unique collages, visually interpreting the culinary experience captured in each product batch.The adaptable Rebæl logo breaks free from rigid lockups, integrating seamlessly with the varied label art.The packaging design system reflects Rebæl's unconventional personality and dedication to craft, capturing attention on the shelf.