<ul data-eligibleForWebStory="true">Reef Chain secures a three-year Principal Partnership with Crawley Town Football Club starting from the 2025-2026 season.This partnership aims to introduce blockchain technology to mainstream audiences through football's global reach.Reef Chain will feature prominently on Crawley Town's kits, Broadfield Stadium, and digital platforms.The collaboration allows Reef Chain to showcase practical blockchain applications to football fans worldwide.Silva, COO of Reef Chain, emphasizes the alignment of values between the two organizations - innovation, accessibility, and forward-thinking.The partnership was facilitated by an online community member, resulting in authentic engagement opportunities.Reef Chain plans to implement various innovative programs as part of this partnership.The deal enhances Reef Chain's global visibility, focusing on real-world blockchain applications.The formal unveiling of the partnership will happen at a home game at Broadfield Stadium.Reef Chain, an EVM-compatible blockchain, aims to simplify Web3 for mainstream users through apps like Reef Chain Wallet and ReefSwap.Crawley Town FC, established in 1896 and owned by WAGMI United since 2022, has a history of climbing the English football pyramid.The partnership symbolizes innovation in football, creating exciting possibilities for both Reef Chain and Crawley Town FC.The collaboration emphasizes how blockchain technology can enrich football experiences and build stronger communities.