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TechCrunch
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RevenueCat raises $50M as it expands beyond mobile app monetization
- RevenueCat, known for empowering one-in-three new subscription apps, plans to expand its business by leveraging its expertise in the mobile industry.
- Following the Apple-Epic court ruling, RevenueCat aims to assist developers in navigating the new guidelines, offering tools for web-based payments.
- In a Series C funding round, RevenueCat raised $50 million led by Bain Capital and existing investors, reaching a valuation of $500 million post-money.
- RevenueCat seeks to address a broader set of mobile developer challenges beyond subscriptions, drawing parallels to Shopify's expansion in e-commerce.
- The company plans to aid developers in customer acquisition, app financing, and other business aspects, alongside expanding its core billing services.
- RevenueCat's focus on enhancing point-of-purchase experiences and tools for virtual currency apps aligns with its mission to support developer success.
- The introduction of a web billing engine following the Apple-Epic ruling positions RevenueCat in competition with Stripe and others, tailored for mobile apps.
- RevenueCat conducts billing experiments, like those with Dipsea, to offer insights and data about the impact of billing changes on app revenue and commission structures.
- The company's involvement with AI models and 'vibe-coded' apps showcases its adaptability to changing app development trends, indicating potential partnerships in this area.
- Fueled by the recent funding, RevenueCat plans to develop new products, expand its teams, and pursue mergers and acquisitions to drive further growth and innovation.
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