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Savvy’s Tip of the Day:™ Starting Small (Bootstrapping)

  • At age 19, Melanie Perkins launched Fusion Books, a yearbook design tool, without waiting for venture funding.
  • Melanie and her co-founder bootstrapped Fusion Books, starting from her mother's living room and targeting schools with a simpler solution.
  • Once Fusion Books succeeded in Australia, Melanie pursued her broader vision, resulting in the creation of Canva, now a global giant.
  • Savvy’s Tip: Start small by addressing consumer pain points, validating, refining, and proving your capability before aiming for larger success.

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