<ul><li>Melbourne startup Viewa has raised $300,000 pre-seed funding from Skalata to bring augmented reality (AR) to online shopping.</li><li>Viewa uses 3D, AR, and generative AI to enhance the online shopping experience and increase conversions by up to 94%.</li><li>The platform is web-based, eliminating the need for shoppers to download an app or sign up.</li><li>Viewa's AR technology allows users to virtually place products in their rooms through their smartphone camera, and the company already has a customer base of 50 and plans for international expansion.</li></ul>

Shopping startup Viewa raises $300,000 pre-Seed to bring the instore feeling to online

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