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Short on Budget? Use These Design Methodologies to Build Your First MVP Without a Full-time Designer

  • An early-stage startup may not always need a full-time designer to build its first prototypes.
  • Product-oriented founders can build their first prototypes by following a clear and logical approach.
  • Persona method, user interviews, JTBD or User Story, customer journey map (CJM), and user flow contribute to achieving this goal.
  • Persona method helps to understand the priority of target audiences and to format messages for better UI.
  • User interviews help to understand the feelings, emotions, and concerns of the target audience.
  • JTBD is a concept in product development that describes the user needs and functions in one statement.
  • CJM helps in identifying customers' pain points, formulating a development strategy, and prioritizing features within the product.
  • User flow is a visual diagram that maps out the path a user takes through a product or website to accomplish a specific task or goal.
  • User flow helps for coordinating the product structure between all team members.
  • These design methodologies are useful not just in designing products, but also for shaping the perspective of the future business and making the user experience more organic and smooth.

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