<ul><li>Sift announced new capabilities such as ActivityIQ, FIBR In-Console, and automatic chargeback labeling to provide actionable intelligence for fraud and risk teams.</li><li>ActivityIQ uses generative AI to identify account takeover fraud patterns efficiently, saving time for analysts reviewing risky sessions.</li><li>FIBR In-Console allows customers to benchmark their fraud metrics against industry peers directly within Sift's fraud hub for more efficient strategy decisions.</li><li>Automatic chargeback labeling updates machine learning models with chargeback outcomes, enhancing Sift's payment fraud prevention solution and helping in establishing identity trust.</li></ul>

Sift Announces ActivityIQ and Other Innovations to Strengthen Identity Trust

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