SimilarWeb's new AI usage report provides insights into the current landscape of generative AI usage online, tracking trends across various sectors.
Developer-focused AI tools are experiencing a significant surge in adoption, with a 75% increase in traffic. Platforms like Lovable and Cursor have shown remarkable growth.
Two of the fastest-growing AI platforms, Grok and DeepSeek, saw a rapid rise followed by a decline, emphasizing the importance of retention over virality.
Writing and content tools in generative AI are experiencing user fatigue, with a decline in overall category traffic. Design-focused AI platforms have shown mixed performance.