Cuatro Cielos, a gourmet snack brand, has unveiled a sky-inspired packaging design created by Fugitiva. The packaging design reflects the four distinct skies experienced throughout the day.
The visual system developed by Fugitiva connects each sky's palette with specific ingredients and flavors, enhancing the sensory experience.
Dawn's soft yellows, blues, and intense oranges and golds mirror comforting flavors like toasted oats, while midday's pure azure represents clean ingredients.
Dusk uses vibrant oranges, pinks, purples, and lilacs to reflect bold and exciting flavors, while night's deep indigo and black evoke a sense of mystery and are associated with dark chocolate products.