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Snap Inc. & Niantic’s New Partnership Could be a Big Moment for City-scale AR Positioning and Experiences
- Snap Inc. partners with Niantic Spatial to bring accurate geospatial capabilities to Snapchat and Spectacles platforms.
- The partnership enables city-scale AR positioning and experiences on Snap's platforms.
- Niantic's Visual Positioning System allows devices to tap into a shared spatial map for multiplayer and persistent content.
- The partnership includes an unspecified capital investment by Snap into Niantic.
- Snap's platforms will benefit from city-scale positioning system and Niantic will gain user-generated data to enhance VPS.
- Developers can anchor AR experiences to millions of real-world locations with centimeter-level precision.
- VPS integration in Snapchat or Spectacles AR apps could involve users contributing scans for spatial understanding.
- Niantic is known for leveraging user-generated scans and data for spatial understanding in games like Ingress and Pokemon Go.
- The partnership could help in building the most extensive geospatial AR dataset with Snapchat's user base.
- The collaboration signals a strategic multi-year partnership between Snap Inc. and Niantic.
- Niantic's VPS tool enables shared AR experiences in public spaces in real-time.
- Niantic Spatial is the new formal name for Niantic's geospatial efforts.
- Snap's Spectacles AR glasses combined with Snapchat's user base offer a significant opportunity for the partnership.
- The post highlights the potential impact of Snap Inc. & Niantic's partnership on AR positioning and experiences.
- The partnership aims to revolutionize how AR devices interact in shared spaces.
- Niantic's VPS system is poised to benefit from Snap's extensive user base and engagement.
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