Social media platforms and industry stakeholders have called for mandatory AI labelling standards and grievance redressal mechanisms to crack the whip on deepfakes.
The lack of a standard definition for deepfakes and the need for regulation around mandatory AI content disclosure, labelling standards, and grievance redressal mechanisms were discussed during stakeholder meetings.
The stakeholders emphasized the growing misuse of deepfakes and the need for stricter enforcement rather than new laws.
The committee formed to study management and regulation of deepfakes highlighted the importance of advanced detection tools, watermarking, collaboration with technology firms, and educating users on identifying and understanding deepfakes.