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Software development, digital marketing and accounting emerge as top roles for AI interviews

  • Indian candidates are utilizing AI-driven tools for interview preparation to access simulations, feedback, and tips for building confidence, as per data from Apna.co.
  • Only 32% of Indian job seekers felt prepared for interviews, with confidence levels lower among youth, freshers, and candidates from Tier-2 and Tier-3 towns.
  • Over 7.6 lakh AI interviews have been completed on the platform, with more than 39 lakh minutes logged across 900+ cities.
  • Candidates can access AI interviews for various job roles across top companies with tailored questions for specific profiles and rounds.
  • Roles like software developers, product managers, data analysts, accountants, digital marketers, and sales personnel are popular in interview preparation.
  • 42% of total interviews were for tech roles, while 58% were from non-tech sectors like retail, logistics, and BFSI.
  • Tools like Apna's are growing in relevance across industries, with top preferred employers including Google, Tesla, Swiggy, Microsoft, Jio, and Flipkart.
  • Major adoption of AI tools is observed in metro cities like Delhi, Mumbai, Bengaluru, Hyderabad, and Chennai, constituting 44% of total interviews.
  • Non-metro cities like Jaipur, Lucknow, and Patna are showing increased digital fluency and momentum in utilizing these tools.
  • Gen Z (18–24 years) is the most active user group in interview preparation, followed by Millennials (25–30 years), with more men (76%) using prep tools compared to women (24%).

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