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Sojourner Carves Lornamead from Meiyume

  • Sojourner Consumer Partners has formed Lornamead as a new platform by carving out assets and personal care brands from Meiyume's subsidiaries.
  • Lornamead owns popular brands like Yardley London, Finesse, Aqua Net, Lypsyl and provides private label products in the US.
  • The company sells products through major North American retailers and operates an FDA-registered oral care manufacturing facility near Buffalo.
  • Lornamead Group Limited was founded in 1978, acquired by Li & Fung in 2012, and sold to LH Pegasus in 2018, which established Meiyume.
  • Meiyume focuses on beauty and personal care manufacturing, while Lornamead brands and assets were sold to Sojourner by Meiyume.
  • Emily Fong Mitchell has been named as Lornamead's new vice chairperson following the acquisition by Sojourner.
  • Sojourner aims to revitalize consumer-branded companies, with Lornamead becoming part of its portfolio for strategic guidance and resources.
  • Founded in 2023, Sojourner is led by industry experts Rob DesMarais, Zach Johnson, and Roger Dickhout, focusing on consumer brands.

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