Sotheby's auction house has launched a secondary sales platform, accessible via the Sotheby's Metaverse virtual store, allowing 13 digital artists to sell their artwork directly to their audience without going through the New York institution.
The platform will enable artists to sell both existing and yet-to-be-created artworks. Sotheby's will pay out royalties on transactions conducted on the Sotheby's Metaverse platform.
The artists approved to sell their digital art on the platform include Tyler Hobbs, Claire Silver and Sarah Zucker. NFT owners are also free to take their NFTs to other exchanges that don’t honor royalties.