<ul><li>Qatar Airways has launched an AI-powered conversational booking experience.</li><li>The AI travel companion, named Sama, seamlessly replaces traditional online forms.</li><li>Sama replicates the ease and clarity of a human conversation and tailors recommendations based on user preferences.</li><li>Sama serves as a digital brand ambassador on social media, sharing insights, tips, and hidden gems about Qatar Airways.</li></ul>

Speak, Book, Fly. Qatar Airways debuts industry-first AI travel agent, Sama

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