Spotify introduced new features to enhance podcast discovery in its app to compete with Apple and YouTube.
The new features include podcast recommendations on the Home page, a Following feed, tools for creators to engage with fans, and the ability to recommend content.
Spotify's efforts aim to challenge YouTube, which has been investing heavily in podcasts, and attract users to its platform.
Creators will now have tools to point to other content mentioned in episodes, use emoji reactions in comments, and control comment visibility on their pages.