McAfee has joined the Global Anti-Scam Alliance to combat digital deception by understanding the human cost behind scams.
Stories from the Scam Stories initiative reveal the emotional impact and aftermath of falling victim to scams.
GASA aims to provide a coordinated global response to the increasing threat of scams, with billions lost annually to various scams.
McAfee contributes cutting-edge technology, real-world insights, global reach, and an educational mission to GASA.
Online scams now utilize AI for deepfakes, exploit trusted brands, and craft personalized attacks, posing a significant challenge.
The partnership with GASA reflects McAfee's commitment to collaboration and shared insights in combating scams.
GASA facilitates coordination among various entities to address scams collectively, emphasizing knowledge sharing and rapid action.
McAfee pledges to work across borders and sectors, leveraging advanced AI technology to anticipate and mitigate emerging scams.
Through initiatives like Scam Stories, McAfee aims to empower victims, end stigmas around being scammed, and raise awareness about evolving cyber threats.
By joining forces with GASA, McAfee strengthens its resolve to protect individuals in today's digital landscape, encouraging a safer online environment.