Demand for digital marketing professionals is surging in non-metro cities as startups recognize the need for digital marketing to scale and reach a wider customer base.
Affordability, talent availability, and improved internet connectivity are driving the trend, with cities like Jaipur, Indore, Coimbatore, and Kochi leading the charge.
Many professionals are opting for freelance careers or boutique agencies, providing cost-effective, personalized solutions to startups.
The job market in non-metro cities is witnessing changes with venture capital investments and more digital marketing job postings in cities like Jaipur, Kochi, and Coimbatore.