American fast-food chain Steak ‘n Shake will start accepting Bitcoin at all of its 300+ US locations from May 16.
The decision marks a significant move in normalizing cryptocurrency payments in everyday transactions, presenting a practical test for Bitcoin's utility.
The integration of Bitcoin will challenge its scalability and efficiency in a high-speed retail setting known for thin margins and high volume.
The move follows previous limited crypto experiments by other chains like Starbucks and Chipotle, while global experiences like in Venezuela and El Salvador show mixed results in crypto adoption.