A naukri.com initiative
Tech Radar
1d
127
Image Credit: Tech Radar
Super apps deserve a second chance
- Super apps, which never really took off in the West, may have a chance with the integration of AI agents.
- In the APAC region, super apps like WeChat, Gojek, Paytm, and Alipay are popular for offering various services in one app.
- The West has also attempted to create super apps to streamline functions due to app overload, but it has been challenging.
- The introduction of AI super agents could make super apps more feasible by personalizing services to user preferences.
- Western consumer behavior and app usage differ from the APAC region, making super apps less successful in the West.
- AI agents can enhance user experience by customizing services and simplifying app development for developers.
- For super apps to succeed, a focus on seamless UI/UX design that caters to tactile feedback and visual information is crucial.
- The oversaturation of mobile apps may lead to super apps becoming more essential to provide convenience and solve problems.
- AI agents and super apps should aim to offer solutions that benefit both businesses and consumers, ensuring usability and problem-solving.
- Tech experts predict that super apps could become a necessity to combat app overload and offer enhanced convenience.
Read Full Article
7 Likes
For uninterrupted reading, download the app