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Bloomberg Quint

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Swiggy, Zomato Parent Eternal Decline As Rapido Sets Stage To Enter Food Delivery Business

  • Shares of Swiggy and Zomato's parent company, Eternal, fell as Rapido plans to enter the food delivery business with a fixed delivery fees model.
  • Rapido has finalized a fixed fee model with restaurants, where they will pay Rs 25 for orders up to Rs 400 and Rs 50 for orders above Rs 400 on its app.
  • The move by Rapido challenges the commission-based models of Swiggy and Zomato, as they focus on addressing concerns of restaurants over commission rates and margins.
  • Swiggy's shares dropped by 4% and Eternal's by over 1% in response to Rapido's announcement of entering the food delivery space with a new fee model.

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