Tata Neu and HDFC Bank's co-branded credit card has crossed 2 million issuances, accounting for over 13% of net new credit cards issued in the third quarter of FY25.
The credit card has gained traction across diverse consumer segments, including new-to-bank customers and those offered against a fixed deposit.
The card's integration with UPI has contributed to high engagement, with over 12 million transactions a month and an estimated Rs 800 crore of monthly spending via UPI.
The card is available in both RuPay and Visa variants and offers benefits such as rewards on Tata Neu transactions, lounge access, and IHCL Silver membership.