<ul><li>Elon Musk's support for President Donald Trump has caused a divide in Tesla's appeal, with Democrats souring on the brand and Republicans warming to it, according to Stifel analysts.</li><li>Net favorability of Tesla among Democrats fell to -15% from 7% since February 2024, while among Republicans it rose to 27% from 11%.</li><li>The negative shift from Democrats and the positive shift from Republicans have impacted purchase consideration for Tesla vehicles.</li><li>Stifel analysts noted potential headwinds for Tesla, including Musk's role, competition in China, and a sales drop in the EU, which could indicate a shift in consumer preference.</li></ul>

Tesla gaining with Republicans as it loses traction with Democrats: Stifel

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