Proton has officially launched its first battery-electric vehicle, the e.MAS 7.SG Car Sdn Bhd will be opening the first Proton e.MAS showroom in Malaysia, located in Shah Alam.The showroom opening event will include test drives, lucky draws, product presentations, and a valuation service for trade-ins.The Proton e.MAS 7 is priced from RM109,800 and there are special launch packages available for the first 3,000 customers.