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The best design leaders co-own metrics—it’s not as scary as you think

  • Design leaders emphasize the importance of co-owning metrics to showcase the value of design to businesses.
  • They believe that metrics are essential for design teams to have a significant place within an organization.
  • Co-owning metrics is seen as a way to bring identifiable value to organizations rather than betraying a user-centered approach.
  • Translation of design value to executives is crucial, as designers often face a challenge in conveying the impact of design in business terms.

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