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The commercialisation of the working-class creative

  • The article discusses the impact of commercialization on working-class creativity, highlighting the author's personal journey in the design industry.
  • Growing up in a creative household, the author was immersed in the practical side of design, where creativity had to serve a purpose and be employable.
  • Despite early success and industry recognition, the author realized the limitations of commercial design in stifling personal expression.
  • The divide between design education in the North and South of England is examined, with Northern students often pushed towards real-world employability.
  • Northern graduates excel in practical skills but may lack the freedom to explore bold, unconventional ideas due to financial pressures and job security concerns.
  • The article calls for structural changes in design education to offer working-class students more funding and time to experiment without risking financial stability.
  • It emphasizes the need to value working-class creativity beyond commercial outcomes and to create space for diverse voices in the creative industry.
  • The article advocates for a more inclusive approach that allows creatives from all backgrounds to dream, experiment, and express themselves freely.
  • By challenging the norms of commercial design and supporting creativity for the sake of artistry, the industry can become richer and more representative.
  • The author, Harriet Richardson, urges for a shift towards celebrating creativity in its various forms, promoting inclusivity and empowerment in the creative field.
  • In conclusion, the article calls for a reevaluation of how creativity is valued and encourages the industry to provide equal opportunities for all creatives to thrive.

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