<ul><li>Some top-tier MMOs are not making efforts to win back lapsed players despite their potential value.</li><li>In the past, MMOs used free-play periods to entice former players to return, but this approach is less common now with the rise of F2P models.</li><li>Elder Scrolls Online and World of Warcraft occasionally use free-play periods to attract lapsed players back.</li><li>There is a lack of strong efforts from most MMOs to bring back lapsed players, despite the nostalgia factor and low barriers to re-entry.</li></ul>

The Daily Grind: Which MMOs try the hardest to win back lapsed players?

Discover more