Startups often prioritize style over substance, leading to failures in various industries from tech to online casinos.
While a sleek design can attract attention, functionality is crucial for user retention and success.
The online casino industry is an example where flashy appearances can hide underlying issues like slow gameplay and security concerns.
Juicero, a high-end juicer, failed to deliver true value despite its premium design.
Fintech startups and eCommerce ventures have also faced challenges when style overshadowed practicality.
Startups often err by focusing on design as a product, launching incomplete products, mistaking branding for value, and more.
Successful startups balance style and substance by prioritizing functionality, building infrastructure for growth, designing to assist users, and marketing honestly.
Users ultimately value products that solve problems effectively, emphasizing the importance of substance over flash.
Startups that understand this distinction early on and prioritize function over form are more likely to succeed in the long run.
Building a product that functions well should take precedence over purely focusing on aesthetics to ensure sustainable success.