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Pymnts

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The Five Rules of Engagement for Gen Z Spending and Payments

  • Generation Z's financial behavior is reshaping the future of payments, credit, and commerce with a focus on instant, digital transactions.
  • Mobile apps are central to Gen Z's financial activities, with a preference for seamless experiences and a willingness to switch institutions for better digital services.
  • Gen Z values credit options with flexible features, real-time insights, and personalization, using credit cards as tools for financial management.
  • Despite being digitally savvy, Gen Z faces financial challenges like living paycheck to paycheck but also exhibits disciplined saving habits, emphasizing thrift in shopping and spending.

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