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Engadget
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The new Xbox ad campaign is confused about what an Xbox is
- Microsoft launched a new marketing campaign for its Xbox consoles and cloud gaming service called 'This is an Xbox.'
- The campaign features posters and commercials with various objects like a laptop, a smartphone, and a Meta Quest 3, all claiming to be 'an Xbox.'
- However, these objects are not actually Xbox consoles.
- The campaign has raised confusion and concern among viewers.
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