<ul><li>Empty states in product design, like Slack's, play a crucial role in creating positive user experiences.</li><li>They prevent confusion, communicate system status, and guide users subtly on how to use the product.</li><li>Examples of empty states include search bars before use, unopened chats, or new documents.</li><li>Slack utilizes four types of empty states to enhance onboarding, product adoption, and user engagement.</li><li>These types include feature defaults, first use states, end states, and error states.</li><li>Slack's growth from a startup to being acquired by Salesforce for $27.7 billion is briefly mentioned in the article.</li><li>Slack's use of engaging and personalized empty states like changing search bar copy enhances user interaction.</li><li>First use empty states in Slack guide users smoothly on setting up channels and provide subtle actions for engagement.</li><li>Slack's error states are designed with clear messages, helpful troubleshooting suggestions, and an inviting feedback option.</li><li>Overall, Slack's strategic use of empty states shows the importance of being personable, present, and transparent in UX design.</li></ul>

The power of empty states — how Slack drives user activation

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